
PUBLIC RELATION SERVICES
We Do It Right
Public relations is a strategic communication process that companies, individuals and organizations use to build mutually beneficial relationships with the public. A specialized communication plan is drafted and media and other direct and indirect mediums are used to create and maintain a positive brand image and a strong relationship with the target audience.
Q: Why PR services?
MESSAGING
The image you create for yourself and how you communicate this outwardly is of the utmost importance. CFT’s PR team will help you define your mission, vision and, goals in an attractive and compelling way.
CONTENT MARKETING
Content marketing is an important piece of the PR puzzle because of the opportunities that owned content possess. We help you promote your product or service, attracts consumers, and drives leads.
INFLUENCER RELATIONS
With the popularity of the social media landscape, media relations has grown to include outreach with social influencers. Our tactics also translate to the social landscape and include outreach and engagement with influencers.
Q: What's the workflow?
INSIGHTS
Initial part of our PR strategy where we learn about your business and sector. Our PR solutions are always customized for your requirements.
PLANNING
Strategic communications, influencer PR and social media management are the best routes to reach your objectives.
IMPLEMENTATION
Delivering the PR strategy according to your standard requirements
EVALUATION
CFT implements PR strategies with the most impact for your business. We will evaluate the results against your goals.